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Homage to Rogue Advocates Founder Jimmy MacCleod
Homage to Rogue Advocates Founder Jimmy MacCleod

May 11, 2024

Policy & Practice
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Rogue Valley Overview
Watching Jackson & Josephine Counties

Land Use Monitoring
& Advocacy

Defending the Rogue Valley's natural resources and urban livability through proactive vision and defensive action.

See What We Monitor
check_circleCity & County Proposals
check_circleFull Regional Coverage
check_circlePublic Interest Action
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Proactive Vision

We work to create a forward-looking vision for smart and responsible land use. By advocating for sustainable urban planning before problems arise, we help build communities that are resilient, walkable, and vibrant.

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Defensive Tracking

We maintain a comprehensive land use tracking program in Jackson and Josephine counties. When a proposal raises sustainability or livability concerns, we take decisive action to address them through the legal and planning process.

Our Focus

What We Monitor

We focus on land use proposals that have a strong likelihood to impact the Rogue Valley's long-term sustainability.

agriculture

Resource Preservation

We flag proposals that threaten to decrease farmland, forestland, or essential open space in the Rogue Valley.

directions_car

VMT & Emissions

Monitoring for developments that increase vehicle miles traveled, traffic congestion, or regional carbon emissions.

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Transit & Mobility

Defending opportunities for walking, biking, and public transit to ensure diverse transportation options for all.

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Water Security

Evaluating impacts on water quality and quantity to protect our region’s most precious shared resource.

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Critical Habitat

Ensuring that new land use decisions do not harm habitat for critical species or disrupt local ecosystems.

Why Monitoring Matters

Oregon has a strong land use system with a range of sustainability goals and laws that protect our valuable resources. However, the system only works when local cities and counties comply with these laws.

Rogue Advocates monitors local land use proposals for compliance with state laws that protect resource lands (farmland and forest lands), open space, and clean air and water.

Endless growth threatens the very livability we treasure. We participate in issues as they arise, ensuring that development is smart, lawful, and aligned with the public interest.

verifiedCompliance Monitoring

  • Resource Land Protection
  • Open Space Preservation
  • Clean Air & Water Standards
  • Affordable Housing Availability
  • Diverse Transportation Options
  • Citizen Involvement Mandates

Our Advocacy Process

We take the appropriate level of action for every proposal to ensure the best outcome for the Rogue Valley.

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Track

Continuous monitoring of Jackson & Josephine county and city level filings.

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Engage

Public education, outreach, and participation in hearings for high-impact proposals.

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Escalate

When compliance fails, we resort to legal challenges to defend the public interest.

Help us keep the Rogue Valley
livable and sustainable.